If you’re a freelancer, the chances are that the prospect of negotiation fills you with dread. When we hear that word, a pretty clear and consistent picture is conjured, and it goes something like this.
You state your price, they laugh and counter with something far lower, you gulp and wish you’d never gone in so high (even though it wasn’t) and reluctantly agree to work for pennies.
That’s the perception, but there’s no reason that it needs to be the reality. Life as a sole business owner is tough enough without having to fear that any conversation about money is doomed before it begins.
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