“When you’re an executive of a company, it’s so awkward to say that you don’t have the courage to go do something else,” Jon Bostock, former GE executive and now CEO of home solutions company Leaf Home, reflected from his chair adjacent the floor-length window of his 100-year-old home, as we sat down to talk about his passion for restoring trade careers all over America.
I could already see that this conversation, originally intended to directly answer the question, “Why trades?”, was inextricably tied to a much deeper, underlying question…The question of whether one should choose between being mission-driven to create a better world through their career choice, or focusing solely on creating a six-figure income for themselves and their families.
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