The question the gig economy faces in the 2020s isn’t whether it will grow, but by how much it will grow.
Already, 36% of American adults engage in some sort of gig work. And labor trends at enterprise companies suggest that the gig economy has a lot of room to expand: Fully two-thirds of major companies are using freelance contracts to lower their labor costs.
Given that the largest companies are already in the best position to pay for talent, small- and medium-sized companies are all but sure to follow.
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