Global Auto Mobility’s Publisher and I took a morning off this week and attended the Detroit Auto Show. We were there for Industry Days — two mornings when the show is closed to the general public, and when designers, engineers, and media pour over the cars.
These are not casual car lovers admiring paint finish and wondering if Spot would comfortably fit in the back seat with your son and his soccer equipment. The people who attended were measuring doors, peering into tire wells and even crawling beneath the cars to check out the undercarriage. Where do people like this come from?
Global Auto Mobility has the distinct pleasure of working with Astemo to explore just this.
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