It took a global pandemic to slow many of us down and make others reassess their entire lives. For Sarah Madden, a graphic designer based in Leeds, she realised she wanted to embrace freelance illustration and design full-time to explore a better lifestyle.

Now, for those of you working as sole traders, you might think freelancing doesn’t quite offer the escape from the rat race many of us dream of, but Sarah Madden has made it possible. Having previously worked for a couple of design studios in Leeds, Sarah worked longer hours when other staff had been put on furlough.

Verging on the edge of burnout, an affliction sadly imposed on so many of us recently, Sarah decided enough was enough. She’d been illustrating on the side to make some extra cash and had the realisation that she could go for it and make illustration part of her full-time gig. So at the beginning of June, she handed in her notice to her agency boss and declared herself an official freelance illustrator and designer.

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