Your challenges when pitching journalists or potential clients are twofold: humans are cynical and people hate bragging. It makes their skin crawl.
A lackluster pitch is a nonstarter. It confuses or worse, never engages the target audience. Many pitches are uninspired or overly humble leading to an actively disinterested audience. So here’s how to pitch yourself or your company in a way that hooks and keeps your audience’s attention.
Recent Comments