Decision-making is one a business leaders’ most important responsibilities. From seasoned CEOs to budding entrepreneurs, the ability to make timely and effective decisions is a universal challenge. Each choice, whether it’s launching a new product, expanding a team, or entering a new market, carries weight and potential consequences. Yet, the fear of making the wrong decision often leads to hesitation, which can be just as detrimental–if not more so–than making a wrong choice.
Marcus Tullius Cicero, the great Roman orator once said, “More is lost by indecision than wrong decision. Indecision is the thief of opportunity. It will steal you blind.” This ancient wisdom is as relevant today as it was in Cicero’s time. Indecision doesn’t just stall progress; it erodes the very foundation of opportunity.
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